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Publisher: Hubspot
2017-08-022017 Marketing Statistics, Trends & Data
Excellent study to understand how people search online. Hundreds of marketing statistics and metrics on social media, content marketing, lead generation, email marketing, SEO, sales, and more.
Tags: study, marketing strategy, search, seo, statistics
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Publisher: KoMarketing
2018-10-26A study of effectiveness of Call to Action in your Social Media posts
This is a great study on the effectiveness of Call to Action in your social media post. Find out which call to actions are more effective
Tags: study, marketing strategy, analytics, call to action
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Publisher: Curata Blog
2016-05-09Content Marketing Statistics: The Ultimate List
Very interesting overview of the marketing industry. Learn where marketers are spending money, what resources they invest in! Any business who wants to compete must understand the competitive landscape.
Tags: study, marketing strategy, content curation, content marketing, statistics
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Publisher: MarketingProfs
2016-07-02How Quickly Do Consumers Abandon New Mobile Apps?
Data collected from 300 apps and 300 million profiles demonstrates a daunting challenge for mobile app publishers. This behavior should be taken into account when planning your marketing budget!
Tags: study, user behavior, apps
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Publisher: Neil Patel
2018-04-05Learn how to optimize your content marketing by studying what works [759 campaigns analyzed]
Neil always provides lots of great studies to demonstrate how you can be successful in content marketing. One of the biggest challenges for startups is to analyze and decide what works. This is difficult when you have limited data. This post results from multiple extended studies.
Tags: study, content marketing, link building, traffic acqusition
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Publisher: semrush
2017-12-27SEO experiments that show you what to optimize for
Valuable advice comes only from experiments. This post talks about a good Click through rate for organic search, and if it effects your ranking. Additional experiments explore the effect of title tags, social media engagement and social shares on your ranking
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Publisher: Rival IQ
2018-04-02Set the right expectations with this engagment report [2018]
To understand the effectiveness of your social media strategy you need to know how you perform against your industry. This report gives you the data you need to truly benchmark your social media performance against your own industry.
Tags: study, social media, engagement, statistics
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Publisher: Visual.ly
2012-03-20Social vs Search
Very useful infograpfic showing the ROI when using PPC, SEO and social for various marketing endeavors like lead generation, brand awareness and engagement.
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Publisher: BuzzSumo
2016-09-07The long tail content marketing strategy
An excellent summary of the state of content and content marketing. The post analyzes the strategy of top publishers like Washington Post and Buzzfeed and offers insight into the future of content distribution.
Tags: study, marketing strategy, content marketing, statistics, message distribution
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Publisher: Cognitive SEO
2017-02-06Traffic Improves SEO and Affects Google Rankings, new research says
Will inbound traffic help your SEO? This study found that referral traffic from an authority site like Reddit positively impacted their Google search rank. The spike helped the site improve its keyword ranking.
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Publisher: The Atlantic
2019-04-24Twitter Is Not America
In the United States, Twitter users are statistically younger, wealthier, and more politically liberal than the general population. They are also substantially better educated, according to Pew: 42 percent of sampled users had a college degree, versus 31 percent for U.S. adults broadly.
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Publisher: Venngage
2016-08-25We Looked At 137,052 Tweets & Found Out Hashtags Are Worthless
This study found that due to spam, hashtags are now worthless. Spammers add hashtags to target a market with irrelevant messages. Article has other interesting info graphic on account spam and more.
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Publisher: Thrive Themes
2017-02-23We've Cracked the Code of the Most Popular Quizzes
Humans react to certain impulses. These impulses are triggered through words. Learn how to get engagement out of your quizzes. This study analyzed 145 quizzes with 100K social shares.
Tags: study, tips, quizzes, viral marketing
