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Publisher: DrumUp Blog
2018-03-30This is how you should think about your social media marketing experiments
No one has a magic bullet. Every idea and theory needs to be tested and optimized. This post offers an excellent guideline for preparing your experiments and measuring your results.
Tags: marketing strategy, content marketing, tips
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Publisher: Rival IQ
2018-04-02Set the right expectations with this engagment report [2018]
To understand the effectiveness of your social media strategy you need to know how you perform against your industry. This report gives you the data you need to truly benchmark your social media performance against your own industry.
Tags: study, social media, engagement, statistics
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Publisher: Brandwatch
2018-04-03110 Social Media Statistics and Facts to plan your marketing
A collection of 110 social media statistics and facts looking at the major platforms and how people around the world use them for pleasure and business. Number of users on popular platforms, average number of followers and more...
Tags: social media, statistics
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Publisher: Neil Patel
2018-04-05Learn how to optimize your content marketing by studying what works [759 campaigns analyzed]
Neil always provides lots of great studies to demonstrate how you can be successful in content marketing. One of the biggest challenges for startups is to analyze and decide what works. This is difficult when you have limited data. This post results from multiple extended studies.
Tags: study, content marketing, link building, traffic acqusition
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Publisher: The AdStage Blog
2018-05-017 Tips and Tricks to Setup and test your ads to make sure they perform [Twitter]
A great set of tips for how to setup and test your advertising before you get started. Learn how to target your prospects on Twitter and grow your reach.
Tags: advertising, twitter, traffic acqusition
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Publisher: Hubspot
2018-05-05Learn how to adjust for Facebook's algrithms and grow your organic reach
The amount of content published on Facebook is increasing, and its competing with sponsored content. Further Facebook has decided to connect you with what your friends share, vs connecting you with third party content.
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Publisher: The Daily Egg
2018-05-11Learn different AdTypes and Targetting in YouTube
YouTube is a highly effective advertising platform. People search YouTube to learn how to do things! As a result targeting on YouTube is highly effective and more cost effective than other channels. Plus on YouTube you only pay for ads people watch.
Tags: advertising, youtube
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Publisher: Caseo Digital Marketing
2018-05-19Are you Creating Content - These strategies get you results in 2018
This is an excellent and comprehensive guide to content marketing strategies. Learn about the types of content you should consider, your social media channel strategy and inspiration strategies for new ideas!
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Publisher: Hubspot
2018-05-29Great advice for optimizing SEO in 2018
Excellent tips for optimizing your site for SEO in 2018. The techniques to improve your ranking is changing all the time. Follow this advice to get more organic traffic
Tags: seo, blogging, optimization
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Publisher: BAMF Media
2018-05-30How to find your active LinkedIn contacts and engage with them
Linkedin is the premier platform for B2B connections and connecting with new prospects. Learn how to find your active LinkedIn contacts and scrape their data so you can contact them.
Tags: lead generation, optimization, linkedin
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Publisher: Aro Content
2018-05-30This is how you build Video's that work in 2018 (step by step)
This is an excellent guide for building video content for your audience. Every content needs a strategy, ideally one that appeals to your target audience. This post provides the correct process for building a winning video
Tags: marketing strategy, video
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Publisher: Hubspot
2018-06-0517 LinkedIn Sales Navigator Secrets All the Best Prospectors Know
LinkedIn is one of the best platforms to prospect and connect with people you don't know. This post offers great tips for using LinkedIn to target new prospects.
Tags: lead generation, linkedin
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Publisher: Hubspot
2018-06-14This is how to write a Marketing plan [5 examples]
Great post. See 5 different marketing plans from 4 major content publishing firms, Contenly, Buffer, Frobes, Hubspot. This post is a great guide for building your own content marketing plan.
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Publisher: Linkody's blog
2018-06-158 step strategy for creating posts and getting backlinks 2018 [+Link-Building Checklist]
A comprehensive strategy for researching your keywords, building your content and tools and methods for building your backlinks.
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Publisher: Qwardo
2018-06-30How to Align Content Creation with SEO
Learn how to research for content using keywords, and how to plan for a winning SEO strategy. This is one of the best videos and advice I have seen for search engine optimization.
Tags: content marketing, seo, backlinks, keywords
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Publisher: Miles Anthony Smith
2018-07-0221 wasy to promote your blog with content distribution
You will hear this advice over and over again. Distribution and promotion is key to marketing. This post gives you a nice list with examples from industry leaders on how to promote your content. The author asked to be included in our content library which implies that our KBucket solution is a powerful tool for building industry relationships.
Tags: marketing strategy, backlinks, link building, blogging
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Publisher: Neil Patel
2018-07-04The Advanced SEO Formula That Helped Me Rank For 477,000 Keywords
Learn how to optimize your keyword research with goal tracking. Learn how to set goals and classify them into macro and micro conversions. Further learn how to assign goal values and set them up in Google analytics.
Tags: seo, analytics, keywords, converssion, search console, goal setting
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Publisher: Kuno Creative
2018-07-17How many fans on Facebook actually see your posts?
Facebook and other social media platforms continue to limit the organic reach of accounts. As a marketer you need to understand the true potential of your marketing channels
Tags: analytics, facebook, engagement
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Publisher: Ahrefs
2018-07-27How to Use Google Keyword Planner in 2018 (and Beyond)
You can use Google Keyword Planner for free, but you need to sign up for Google Adwords to use it. This post shows you how to register access and use Google's powerful keyword planner to plan your keyword strategy.
Tags: content marketing, seo, analytics, keywords
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Publisher: ReadWrite
2018-08-07How to Use Cornerstone Content to Kick-start Automatic-SEO?
Cornerstone content is content that you write about a specific topic and update frequently, whereas Pillar content is content you write once and is fundamental to your entire business. See how cornerstone content can help you generate organic traffic.
Tags: content marketing, seo, optimization, on page seo, corenerstone content
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Publisher: Ahrefs
2018-08-14See how you can use Ahrefs to find Backlinks
Great post with step by step instructions for how to look for backlinks using Ahrefs. You learn what filters to use when selecting the right backlinks to boost your SEO.
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Publisher: Sharethis
2018-08-163 effective methods to use blogging to grow your email list
According to studies, every opt-in email in your list is worth $1 in revenue. As a result one of your marketing strategy goals should be to build and grow your mailing list. This post offers 3 effective strategies to execute on this plan
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Publisher: 99designs
2018-08-21Instagram vs. facebook: Preparing the right marketing strategy for each channel
This is a great post for understanding the difference between Facebook and Instagram. Learn who the targets are and each paltform works so you can build the right strategy for each channel
Tags: marketing strategy, instagram, facebook
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Publisher: Ahrefs
2018-08-24Learn what context means in content analysis and how to build your post
By now we know that topic based content improves your SEO. In this post you learn how to take this a step further and analyze how to target the context of your post to rank higher.
Tags: content marketing, seo, blogging, ranking
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Publisher: KoMarketing
2018-10-26A study of effectiveness of Call to Action in your Social Media posts
This is a great study on the effectiveness of Call to Action in your social media post. Find out which call to actions are more effective
Tags: study, marketing strategy, analytics, call to action
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Publisher: Ahrefs
2018-11-15Useful guideline for optimizing your blog post - On Page SEO 2018
On page SEO refers to techniques that help you rank your post. This posts goes beyond the obvious techniques of optimizing your meta tags and offers useful guideline for producing posts that rank.
Tags: blogging, optimization, on page seo, rich snippets
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Publisher: Bufferapp
2018-12-11Ideas on how to Benchmark your performance on Social media
Benchmarking is looking at your stats side by side with industry standards. The article shows you how to segment your benchmarking to come up with meaningful stats.
Tags: strategy, analytics, social media, statistics
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Publisher: Causely
2018-12-14How many Facebook followers see your post?
Great post to understand how to grow your reach with Facebook. Learn how many people you are actually reaching and how engagement can boost your reach.
Tags: strategy, tips, facebook, statistics
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Publisher: Foreign Policy
2018-12-18Russian hacking is a case study in content marketing strategy
This post is an excellent case study in online content marketing. It shows you that a mix of messaging will allow you to grow the reach of your account and build trust. Content Marketing is more than just talking about your own products and services.
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Publisher: WizCase
2019-01-02Amazing Statistics on Internet and Social Media in 2019
23 great set of stats on Internet usage worldwide. Learn about trends, usage statistics, global penetration and growth rates, popularity of operating systems and browsers and much more.
Tags: statistics
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Publisher: Brandwatch
2019-01-03Social Media Statistics and Facts for all Major Social Channels
Learn how people use the major channels on the Internet. 122 social media stats for Facebook, Twitter, Instagram, Google+, YouTube, Pinterest and Snapchat.
Tags: facebook, twitter, social media, statistics, linkedin
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Publisher: Search Engine Journal
2019-02-04How to read and optimize user engagement with Google analytics
Learn how to measure the health of your website with Google analytics. This post will show you what metrics to look for, how to analyze it and how to improve it.
Tags: seo, analytics, engagement, optimization, metrics
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Publisher: Broadband Search
2019-02-08Internet Statistics to know for 2019
A great summary of Internet statistics on usage, traffic,media, video, commerce with conclusions and a list of sources for the findings. Great resource for marketers.
Tags: statistics, mobile
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Publisher: Axios
2019-02-20Instagram gets more engagement than other leading social channels
This post shows that eventhough Instagram has less users than facebook, it gets more engagement from its users. Pay attention to the brands that are more active on Instagram. Its the younger generation.
Tags: marketing strategy, engagement, statistics
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Publisher: Lemonlight
2019-02-28Video Spec for various Social Media channels
Each channel on social media is optimized for a different size, aspect ratio and length. Learn how to prepare your video.
Tags: social media, video
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Publisher: Copyblogger
2019-04-02Using the rule of 3 in blogging makes you more memorable
What is the rule of 3 and how can I use it to be remembered. Brian offers some great examples of messaging using the rule of 3. Great insight for building memorable headlines and writing powerful blogs.
Tags: blogging
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Publisher: Clout Daily
2019-04-05How many followers do I need to become and influencer on Instagram
Are you looking to become an influencer and use your network to earn money. This post breaks down how many followers you need to become an influencer. Not all brands and industries are equal and obviously top brands have different requirements. Learn more...
Tags: instagram, influencers
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Publisher: The Atlantic
2019-04-24Twitter Is Not America
In the United States, Twitter users are statistically younger, wealthier, and more politically liberal than the general population. They are also substantially better educated, according to Pew: 42 percent of sampled users had a college degree, versus 31 percent for U.S. adults broadly.
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Publisher: AMBA Agency
2019-05-15What is more impoprtant, reach or frequency in advertising?
All brand marketing is measured by reach and frequency, but which one is more important. Is it more important to reach more customers, or try to increase brand recall among existing customers.
Tags: marketing strategy, advertising
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Publisher: CoSchedule Blog
2019-05-2315 Tactics To Boost Twitter Engagement Backed By Research
Really great advice. Image is really the number one strategy. The better the image, the more attention you get. You also need frequency. Use this list as a guide. There are some good tool suggestions in here too.
Tags: growth hacking, twitter
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Publisher: Authority Hacker
2019-06-05The Grapevine Protocol a whitehat link building protocol
Learn how to use news coverage and mentions into an effective white hat link building exercise. The curation and sharing of external content can be accomplished using our curated library as you see on this page. We get many requests to link to articles in our domain of expertise.
Tags: content curation, tips, backlinks
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Publisher: Gig Worker
2019-06-20Guide to Growth Hacking: Launch Your Startup on a Budget
Excellent overview on both paid and unpaid marketing. This post helps you think about your marketing strategy and offers a great definition for how think about growth hacking.
Tags: growth hacking, marketing strategy
