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Content Library: Manage It Like a Librarian
Managing a content library like a librarian is essential for making it useful. Librarians decide what's worth storing based on a company's mission, create vocabularies and subject taxonomies, and institute expiration dates for each asset class. Metadata should mirror the content strategy. Managing a content library like a librarian is intense, but it pays off.Managing a content library like a librarian is essential for making it useful. Librarians decide what's worth storing based on a company's mission, create vocabularies and subject taxonomies, and institute expiration dates for each asset class. Metadata should mirror the content strategy. Managing a content library like a librarian is intense, but it pays off. -
New Research Finds the Curation vs Creation Sweet Spot
Curation is now an essential component of your client journey, and it allows companies to engage customers with third-party informative, instructional, news, and lifestyle content in order to build interaction and expand their content production. This research presents data that demonstrate the efficacy of sharing curated material.Curation is now an essential component of your client journey, and it allows companies to engage customers with third-party informative, instructional, news, and lifestyle content in order to build interaction and expand their content production. This research presents data that demonstrate the efficacy of sharing curated material. -
Subheadings help keep your reader's attention
Subheadings are a great way to keep your readers' attention. Most people skim through the material, just like bullet points, which answer their queries and maintain them interested. The more questions you can answer for your readers in your narrative and the greater time you take to paint a fantastic picture of the benefits your clients receive, the easier it is for prospectsSubheadings are a great way to keep your readers' attention. Most people skim through the material, just like bullet points, which answer their queries and maintain them interested. The more questions you can answer for your readers in your narrative and the greater time you take to paint a fantastic picture of the benefits your clients receive, the easier it is for prospectsTags: copy writing, newsletters, blogs
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Content curation in an age of fake news
Brian Clark founder and CEO of Copyblogger, states that in the age of fake news, content curation by credible sources offers a trusted editorial source. A chatbot UI interface makes your entire library accessible to your readers.Brian Clark founder and CEO of Copyblogger, states that in the age of fake news, content curation by credible sources offers a trusted editorial source. A chatbot UI interface makes your entire library accessible to your readers.Tags: journalism, news curation
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8 Powerful Ways Chatbots Can Transform Your Customer Experience
ChatBots can provide 24/7 support to your customers and take care of repetitive tasks and more. Learn all the different ways Chatbots can help you with your operationChatBots can provide 24/7 support to your customers and take care of repetitive tasks and more. Learn all the different ways Chatbots can help you with your operationTags: customer support, use cases
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Various Survey Statistics: Workers Spend Too Much Time Searching for Information
Worker take up to 8 searches to find the right information, that is 1.8 hours a day and 9.3 hours a week. Our KBucket solution lets users collaborate and curate information they need to do their work, saving significant time for both individuals and organizations.Worker take up to 8 searches to find the right information, that is 1.8 hours a day and 9.3 hours a week. Our KBucket solution lets users collaborate and curate information they need to do their work, saving significant time for both individuals and organizations.Tags: search, why curation, information overload
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Fix your broken funnels!
If you want to know how many people you need to target and what you need to do in order to grow your sales, read on. Learn how many people you'll need to reach out to and what kinds of marketing activities you'll have to perform in order for your funnels not work. -
Go To Market for technical founders
Trevor is a marketing expert with extensive experience advising SaaS firms on how to develop and improve their marketing. This article outlines a series of practical actions for developing and testing your messaging, landing pages, and concepts in order to receive results.Trevor is a marketing expert with extensive experience advising SaaS firms on how to develop and improve their marketing. This article outlines a series of practical actions for developing and testing your messaging, landing pages, and concepts in order to receive results.Tags: marketing strategy
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Content Curation: The Biggest Benefits [Infographic]
A valuable overview of the benefits and applications of content curation for marketing. Learn how content curation can help your business build awareness, establish credibility, streamline lead nurturing, boost social media and your blogging efforts and overcome key challenges to your marketing efforts.A valuable overview of the benefits and applications of content curation for marketing. Learn how content curation can help your business build awareness, establish credibility, streamline lead nurturing, boost social media and your blogging efforts and overcome key challenges to your marketing efforts. -
Curaturae - Write with Open Access
Connect your writing to +3M images from the Smithsonian’s Open Access collection and gain a new perspective on how to write. Images will appear in a pane on the right, based on your text. You can then click on the images to learn about the details of that image. -
Crystal - The personality platform for growing businesses.
Discover your DISC - DISC stands for Dominance, Influence, Steadiness and Compliance and is used as personality tests to improve team performance. Crystal offers DISC for managers, hiring agents and sales teams.Discover your DISC - DISC stands for Dominance, Influence, Steadiness and Compliance and is used as personality tests to improve team performance. Crystal offers DISC for managers, hiring agents and sales teams.Tags: personal growth
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Deadline Funnel
Deadline funnel is built to create urgency for your customers. With a patented fingerprint technology each customer who visits your website gets a unique ID. This allows you to personalize your communication with each customer uniquely, and give them reasons to buy!Deadline funnel is built to create urgency for your customers. With a patented fingerprint technology each customer who visits your website gets a unique ID. This allows you to personalize your communication with each customer uniquely, and give them reasons to buy!Tags: conversion
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BRICS - The Powerful Global Alliance
BRICS is the alliance of Brazil, Russia, India, China and South Africa, with a population 10 times that of the United states and a greater GDP than united states and its european allies. Professor Wolff talks about the importance of this alliance and its threat to the US hegemony. -
Missing Historical Context of Ukraine Invasion
A debate between New York Times journalist Chris Hedges and Richard Wolff on the function of the military industry in NATO's growth and its implications for what we see today.A debate between New York Times journalist Chris Hedges and Richard Wolff on the function of the military industry in NATO's growth and its implications for what we see today.Tags: warmongering, military industry
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Political Divides Deepen - inflation, education, rents, gun industry
In this session, Professor Wolff covers various inflation figures, including the price of meals we buy from supermarkets and how it influences our standard of living. He also discusses gun violence in America and its influence on society and our future as well as the education and rental crises.In this session, Professor Wolff covers various inflation figures, including the price of meals we buy from supermarkets and how it influences our standard of living. He also discusses gun violence in America and its influence on society and our future as well as the education and rental crises.Tags: capitalism, economy, inflation, education
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Vandana Shiva: We Must Fight Back Against the 1 Percent to Stop the Sixth Mass Extinction
Amy talks to Vandana Shiva, a world renowned climate activist who actually offers solutions for how we can fight climate change and save our food supply. She talks about global conglomerate who are killing the planet by promoting products that contribute to the destruction of our planet.Amy talks to Vandana Shiva, a world renowned climate activist who actually offers solutions for how we can fight climate change and save our food supply. She talks about global conglomerate who are killing the planet by promoting products that contribute to the destruction of our planet.Tags: corporate lobby, corruption, climate change, one percent, climate solutions, agriculture
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Jeffrey Sachs: U.S. Policy & "West's False Narrative" Stoking Tensions with Russia, China
Let us have diplomacy. Jeffery Sacks explains how he advised the US government on diplomacy and they rejected his advice because they prefer war over peace. The architects of this policy are the neocons Dick Chaney and Paul Wolfowitz, who have driven the US policy and their idea of the new American century to force a US hegemony that forces the world to bend at their will.Let us have diplomacy. Jeffery Sacks explains how he advised the US government on diplomacy and they rejected his advice because they prefer war over peace. The architects of this policy are the neocons Dick Chaney and Paul Wolfowitz, who have driven the US policy and their idea of the new American century to force a US hegemony that forces the world to bend at their will.Tags: us foreign policy, china, russia
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This Is Not a Climate Solution: Indigenous Land Defender Warns Senate Bill Will Aid Fossil Fuels
Amy Goodman talks to activist regarding the inflation reduction act passed by the Senate and the concessions progressives had to make with corporate democrats Joe Manchin and Kyrstin Sinema who are funded by fossil fuel and wall street to make some progress on solving the climate crisis. -
"U.S. Hypocrisy on Ukraine”
While the Biden administration has condemned the Russian invasion of a sovereign, independent Ukraine, it has refused to similarly recognize or support Western Sahara, which has been occupied by Morocco since 1975. The disparity between U.S. treatment of the two countries reveals Western hypocrisy, says Stephen Zunes, professor of politics and international studies at the University of San FranciscoWhile the Biden administration has condemned the Russian invasion of a sovereign, independent Ukraine, it has refused to similarly recognize or support Western Sahara, which has been occupied by Morocco since 1975. The disparity between U.S. treatment of the two countries reveals Western hypocrisy, says Stephen Zunes, professor of politics and international studies at the University of San FranciscoTags: us foreign policy
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Matt Duss on Ukraine Crisis & How U.S. Shock Therapy Enabled Putin
Matt Duss, a Bernie Sanders and a first generation immigrant from Ukraine discusses the consequences of sanctions and diplomacy to end the assault on Ukraine. He mentions that according to some reports Russia has lost 7000 troops, an number that exceeds the losses US experienced in over 20 years of war in Afghanistan and Iraq.Matt Duss, a Bernie Sanders and a first generation immigrant from Ukraine discusses the consequences of sanctions and diplomacy to end the assault on Ukraine. He mentions that according to some reports Russia has lost 7000 troops, an number that exceeds the losses US experienced in over 20 years of war in Afghanistan and Iraq.Tags: ukraine, us foreign policy, sanctions
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Ukrainian Pacifist blames military politicization for the conflict!
It is important that we understand all points of view as we navigate our way through this aggression. Ukrainian pacifist assigns blame to all sides, and says Military politicization between east and west is responsible for this moment. He points out that many Ukranians are fighting the Russians nonviolently.It is important that we understand all points of view as we navigate our way through this aggression. Ukrainian pacifist assigns blame to all sides, and says Military politicization between east and west is responsible for this moment. He points out that many Ukranians are fighting the Russians nonviolently.Tags: ukraine, warmongering, military industry
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Trump's tax policy gifted 18 Billion dollars to big banks #structuralchange #voteblue
This is an obvious example of Republican socialism. Using the power of government to transfer wealth from people to big corporations. This is what we must fight. Most of us are victims of this wealth transferThis is an obvious example of Republican socialism. Using the power of government to transfer wealth from people to big corporations. This is what we must fight. Most of us are victims of this wealth transferTags: structural change, income inequaity, republican socialism, tax policy
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Why is Instagram Marketing essential to promote your business in 2022?
Instagram marketing is essential for businesses in 2022 because it allows for storytelling, has high engagement rates, and broad potential users. Visual posts attract customers and are more engaging than text-only posts. Instagram has over 700 million monthly followers and the highest engagement rate of all major social media channels, beating Twitter and Facebook. It also has a higher brand engagement rate than other platforms, showing that users are more open to brand content. Businesses should avoid automating conversations or engagements and instead focus on creating realistic engagements that can convert into actual sales and loyal customers.Instagram marketing is essential for businesses in 2022 because it allows for storytelling, has high engagement rates, and broad potential users. Visual posts attract customers and are more engaging than text-only posts. Instagram has over 700 million monthly followers and the highest engagement rate of all major social media channels, beating Twitter and Facebook. It also has a higher brand engagement rate than other platforms, showing that users are more open to brand content. Businesses should avoid automating conversations or engagements and instead focus on creating realistic engagements that can convert into actual sales and loyal customers.Tags: advertising, social media
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The Answer to the Quality vs. Quantity Marketing Question
According to Dr. John Gerzema, a professor at the Wharton School of the University of Pennsylvania and author of The Power of Purpose, reach and frequency are the two most important metrics in marketing. Therefore, the distinction between high-quality vs. large quantities is not the correct question to ask!According to Dr. John Gerzema, a professor at the Wharton School of the University of Pennsylvania and author of The Power of Purpose, reach and frequency are the two most important metrics in marketing. Therefore, the distinction between high-quality vs. large quantities is not the correct question to ask! -
5 Steps for Building a Great NLP Model
Planning the design of your chatbots is extremely important. Most larger companies have call logs to get started. If you don't no worries, you can go live and figure this out. This post offers a roadmap you should follow.Planning the design of your chatbots is extremely important. Most larger companies have call logs to get started. If you don't no worries, you can go live and figure this out. This post offers a roadmap you should follow.Tags: chat conversations
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15 Great Content Curation Examples You Can Learn From in 2022
Curators are individuals who add their own insight and analysis to the material you share. That's what distinguishes them from other content creators! Use this skill for newsletters, social media posts or any other marketing effort that needs some extra something-something juice - maybe it'll be motivation?Curators are individuals who add their own insight and analysis to the material you share. That's what distinguishes them from other content creators! Use this skill for newsletters, social media posts or any other marketing effort that needs some extra something-something juice - maybe it'll be motivation? -
To Organize The World's Information
Arguments for a better index to the world's knowledge and why search is not enough: Organizing information has led to innovation, new discoveries, curiosity, and exploration throughout history. The Library of Alexandria is a prime example of this, as it centralized the world's knowledge and played a significant role in humanity's progress. In the new decentralized web, I expect to see decentralized and human-curated knowledge portals that will facilitate the sharing of knowledge in a more meaningful way.Arguments for a better index to the world's knowledge and why search is not enough: Organizing information has led to innovation, new discoveries, curiosity, and exploration throughout history. The Library of Alexandria is a prime example of this, as it centralized the world's knowledge and played a significant role in humanity's progress. In the new decentralized web, I expect to see decentralized and human-curated knowledge portals that will facilitate the sharing of knowledge in a more meaningful way.Tags: why curation, knowledge management
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Google Search Is Dying
Reddit is currently the most popular search engine. Google search it is argued in this post is dying because of Ads and SEO. Only paid customers and people with the resources and knowledge to optimize for SEO appear on top of search results, leaving most users unsatisfied.Reddit is currently the most popular search engine. Google search it is argued in this post is dying because of Ads and SEO. Only paid customers and people with the resources and knowledge to optimize for SEO appear on top of search results, leaving most users unsatisfied.Tags: search
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How to create a LinkedIn content strategy in 6 steps
This post discusses how to create a content strategy on LinkedIn, starting with defining the target audience and objectives, creating an editorial calendar, choosing the right content, and measuring results. LinkedIn is a social platform that allows brands to showcase themselves, promote their values, and cultivate relationships with followers. It's important to remember that users on LinkedIn are always looking for new content to inform and compare themselves.This post discusses how to create a content strategy on LinkedIn, starting with defining the target audience and objectives, creating an editorial calendar, choosing the right content, and measuring results. LinkedIn is a social platform that allows brands to showcase themselves, promote their values, and cultivate relationships with followers. It's important to remember that users on LinkedIn are always looking for new content to inform and compare themselves. -
Content Curation Statistics That Will Blow Your Mind!
85% of the B2B content marketers give credit to content curation for their organizations’ success. Read about this and 7 more important reasons of why you should curate as a marketer.!85% of the B2B content marketers give credit to content curation for their organizations’ success. Read about this and 7 more important reasons of why you should curate as a marketer.!Tags: content curation, statistics
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The why and how of humanizing your chatbot
A guideline on how to humanize your bot by breaking down the conversational design into 3 documents. The author is also promoting RASA as a leading platform for building chatbots. More importantly he suggests that a good design comes in stages and with the input of users.A guideline on how to humanize your bot by breaking down the conversational design into 3 documents. The author is also promoting RASA as a leading platform for building chatbots. More importantly he suggests that a good design comes in stages and with the input of users.Tags: conversations
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How to Squeeze More Value Out of Your Best Content
This post offers some creative ways to approach your content marketing. For example it suggests that to get more value out of your best content, consider rewriting or reframing it to better serve different market segments. Updating or revising the content with new information or transforming it into a new medium can also reach new audiences with minimal effort. Retrospective analysis can also provide updated perspectives on past predictions and conclusions.This post offers some creative ways to approach your content marketing. For example it suggests that to get more value out of your best content, consider rewriting or reframing it to better serve different market segments. Updating or revising the content with new information or transforming it into a new medium can also reach new audiences with minimal effort. Retrospective analysis can also provide updated perspectives on past predictions and conclusions. -
How Tech Is Helping Orchestrate One-man Marketing Teams
A few important considerations for managing social media marketing as a small team. First look for no-code solution that allow you to manage your operation and implement your designs without the need for contractors. Next automate your distribution and find the right communities to promote your products and services. Click to learn the details.A few important considerations for managing social media marketing as a small team. First look for no-code solution that allow you to manage your operation and implement your designs without the need for contractors. Next automate your distribution and find the right communities to promote your products and services. Click to learn the details.Tags: marketing strategy, growth hacking
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Zelenskyy speeds up corruption crackdown, one oligarch at a time
Zelensky cracks down on oligarchs who built political, economic and media influence by introducing news legislation that would ban them from donating either directly or indirectly to political parties.Zelensky cracks down on oligarchs who built political, economic and media influence by introducing news legislation that would ban them from donating either directly or indirectly to political parties.Tags: ukraine, corruption
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Karl Rittenhouse should have been convicted, his defence was illigal
An expert, who worked for many years in the federal criminal justice and presection. He explains that legally if you are in the process of a commission of a crime, meaning you are out there preventing crime, you can't claim self defense, which he did!An expert, who worked for many years in the federal criminal justice and presection. He explains that legally if you are in the process of a commission of a crime, meaning you are out there preventing crime, you can't claim self defense, which he did!Tags: justice system
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6 things we won't miss about the Afghanistan war
The real cost of American war in Afghanistan in terms of money and lives lost, as well as the continuing cost of caring from the wounded and the interest on the money we borrowed.The real cost of American war in Afghanistan in terms of money and lives lost, as well as the continuing cost of caring from the wounded and the interest on the money we borrowed.Tags: war cost
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News Flash: Billionaires don't like socialism
The corporate media and their best customers, big corporations and billionaires use scare tactics to warn people of the consequence of fair taxation and income equality. This is all normal. We should expect it and use it as fuel to create a system that works for all of us.The corporate media and their best customers, big corporations and billionaires use scare tactics to warn people of the consequence of fair taxation and income equality. This is all normal. We should expect it and use it as fuel to create a system that works for all of us.Tags: mainstream media, tax the rich
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Corporate ownership of Media is hurting our democracy
Well informed people will make the right decisions. Unfortunately in our country today we have 5 major corporations who report news based on their corporate interest and their bottom line, instead of facts and real sentiment. We need structural change. -
Feedly - News feeds
A great RSS feed reader. Great source of information. Simply add RSS feeds from various publishers and manage them all in one place. Great source of information for curators. You can easily track tens of sites effortlessly.A great RSS feed reader. Great source of information. Simply add RSS feeds from various publishers and manage them all in one place. Great source of information for curators. You can easily track tens of sites effortlessly.Tags: feed reader, rss reader
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The uncertainty of Knowledge
Richard Feynman is discussing the idea that science does not have all the answers to the questions about the nature of the world and our place in it. He believes that science should not be expected to give all the answers and that it is important to find out as much as we can about the world without pre-deciding what the answers should be. He also states that he can live with doubt and uncertainty and that not knowing is more interesting than having answers. He believes that it is important to question and doubt and that it is not necessary to have absolute certainty about everything. He also mentions that he does not feel frightened by not knowing and being lost in the mysterious universe and not having a purpose.Richard Feynman is discussing the idea that science does not have all the answers to the questions about the nature of the world and our place in it. He believes that science should not be expected to give all the answers and that it is important to find out as much as we can about the world without pre-deciding what the answers should be. He also states that he can live with doubt and uncertainty and that not knowing is more interesting than having answers. He believes that it is important to question and doubt and that it is not necessary to have absolute certainty about everything. He also mentions that he does not feel frightened by not knowing and being lost in the mysterious universe and not having a purpose.Tags: wisdom, great minds, not knowing
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Did Redistricting Commissions Live Up To Their Promise?
I think we all agree that in a democracy people select their representatives and not the other way around! This essay sheds light on the redistricting issues and more specifically the fairness of district maps when commissions draw the maps, vs legislators!I think we all agree that in a democracy people select their representatives and not the other way around! This essay sheds light on the redistricting issues and more specifically the fairness of district maps when commissions draw the maps, vs legislators!Tags: republicans, elections, democrats, redistricting
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Council Post: 15 Strategies For Crafting Engaging Social Media Captions
Copywriting skills are worth their weight in gold, and social media presents one of the best mediums for engaging an audience with words. These 15 experts from Forbes Communications Council offer their advice on how a company can craft engaging social media captions and explain why these strategies are so successful in creating a rapport with the audience.Copywriting skills are worth their weight in gold, and social media presents one of the best mediums for engaging an audience with words. These 15 experts from Forbes Communications Council offer their advice on how a company can craft engaging social media captions and explain why these strategies are so successful in creating a rapport with the audience.Tags: content marketing, copy writing