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17 Social Media Metrics You Need to Track in 2024 [BENCHMARKS]
This article discusses the importance of tracking social media metrics to understand your social media performance and improve your strategy. Key metrics include: 1. **Engagement Rate**: The percentage of interactions with content relative to au...This article discusses the importance of tracking social media metrics to understand your social media performance and improve your strategy. Key metrics include: 1. **Engagement Rate**: The percentage of interactions with content relative to au... -
Which Social Media Metrics Are Marketers Tracking? [New Research]
New research shows that marketers are tracking social media metrics such as impressions, engagement, and web traffic from platforms like Facebook, Twitter, and Pinterest. Understanding these metrics can provide valuable insights into audience perc...New research shows that marketers are tracking social media metrics such as impressions, engagement, and web traffic from platforms like Facebook, Twitter, and Pinterest. Understanding these metrics can provide valuable insights into audience perc...
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