
-
Learn about the Strategy to Enhance the Power of Your Blog Posts
Excellent advice on how to enhance your content, by linking to other related content on your site, using the correct anchor words. Search engines look for post authority by measuring the number of backlinks.
Tags: marketing strategy, content marketing, link building, blogging, copywriting
-
Practical tips to set up a clear text structure
Excellent guideline for preparing to write a post and then writing posts that are optimized for SEO and readability
Tags: tips, seo, optimization, copywriting
-
Supercharge Your Benefits with Contrast Storytelling
Excellent video example for how to convey the benefits of your product by contrasting it with the shortfalls of your competitors products.
Tags: content marketing, tips, blogging, copywriting
-
Step by step instructions for writing blogs that get traffic
This post breaks down blogging into 114 actionable copy-writing tips you can use for writing headlines, web pages, blog posts, call to actions, emails, ads, sales pages, video sales letters, value propositions, testimonials, and more.
Tags: tips, blogging, traffic acqusition, copywriting
-
Anchor Text: The Definitive Guide
Really excellent summary of types of anchor text, and best practices for using anchor text.
Tags: blogging, anchor text, copywriting
-
How to Write the Perfect Headline + 37 Templates to Get You Started
There are proven and measured techniques in getting attention in an exploding content world! The Headline will not only get users attention, it is also a powerful branding tool, as it will create an image with the user that will promote your brand! You must have noticed many of these traits in your Facebook and Twitter streams!
Tags: content marketing, tips, copywriting
-
How to be the Best Answer to Customer Questions: Insights from 600,000 Posts
Great and ever green content is key to a steady stream of Organic traffic to your site. This post provides some excellent guidelines for creating evergreen posts that rank.
Tags: content marketing, copywriting
-
How to Generate Attention and Interest
This is a very good breakdown for how to prepare your messaging to generate attention and interest. Whether you are preparing a landing page, or writing a blog you should pay attention to how you grab attention and generate interest in your audience before you ask them to take action.
Tags: tips, blogging, copywriting, landing pages