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Publisher: Marketing Insider Group
2016-10-03What Is Intent-Based Analytics And How To Leverage Them
Excellent insights on how to measure your analytics. Author points out that 80% of your visitors are looking for information and only 20% or so want to buy, so your conversion analytics needs to be based on intent. Learn how to measure your buyers.
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Publisher: Marketing Insider Group
2016-09-29How to use Content-Enabled Campaigns to generate Marketing Qualified Leads!
Learn how to generate a two way conversation with your audience. Learn some key focus points that prompt engagement from the user.
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