Content Strategy + Word of Mouth Advocacy
News articles, Twitter commentary and research reports are the fuel for political messaging. But how can you remember everything and make sure your entire organization and Followers use the right posts when engaging on social media?
Our content curation and Follower advocacy tools will help your respond to any news or situation with the right message and turn your mailing list and social media Followers into a powerful advocacy network that rivals cable news channels.
1Curate and Editorialize NewsOur tools make it easy to curate, comment, tag and organize news articles, and make it easy to share them through easy to navigate online content libraries. Most politicians today share news plus commentary via their social channels. Our tools make it easy to save, organize, index and share this information frequently and through a network of advocates.
2Content Libraries let you manage what is sharedSocial Media is the most effective platform for engaging and informing voters. But how can you make sure that your campaign and Followers are sharing the right message, or have the right response to fake news or important policy issues. A content library is a great way to make sure everyone is on the same page!
3Grow Your ReachTurn your social media Followers into powerful advocates. Today, on average, a post on social media gets anywhere from 0.013% to 1.5% engagement. This means if your Twitter channel has 2 million Followers, you can on average expect 260 - 2000 retweets and likes. Our Advocacy solution reaches 20,000 - 50,000 people with only 100,000 advocates. You can turn your mailing list and social media followers into a powerful broadcasting network with our solutions.