As a social media marketer or a start-up entrepreneur, content curation may be a key strategy that allows you to re-purpose previously written content to share with your audience. It is extremely useful when you have only so much time to create fresh, long-form content from scratch. Curation tells your audience that you’re willing to take a broader view of topics and stay on the pulse of industry trends.

Curation serves an important purpose in brand marketing. It tells your audience that you’re not only interested in promoting your brand, but care about sharing useful information with them. After all, brands aspire to share content of relevance and meaningful value to their audience, regardless of whether they’ve created it themselves or sourced it from a third-party.

Opening several tabs at once affects the stability of your browser. It slows down your system, or worse – hangs/freezes it, forcing you to open the Task Manager and start over.  Another issue is not being able to see the page titles easily and the inevitable clicking frenzy to find the page you want!

Studies show that the average information worker spends 2 hours a week looking for information which costs companies and individuals millions of dollars in productivity.  Organizing access to information will solve this problem.  KBrowser allows you to manage your context and work more efficiently.

This is my 6th post in a series of posts examining our KBrowser features against Robin Good’s criteria for the ideal content curation tool.  Here, Robin has defined a set of features for presenting your curated content online.  I have combined editing, display formats, arrangement and navigation and ownership into one post.  Let’s take a look at the set of questions and our response.