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Content Marketing: Curated articles on content curation and its supported applications! We use our curation tools to power curated newsletters and conversational chatbots like the one you see on this page.
  • 17 Social Media Metrics You Need to Track in 2024 [BENCHMARKS]
    Publisher: Social Media Marketing & Management Dashboard
    2024-01-10

    17 Social Media Metrics You Need to Track in 2024 [BENCHMARKS]

    This article discusses the importance of tracking social media metrics to understand your social media performance and improve your strategy. Key metrics include: 1. **Engagement Rate**: The percentage of interactions with content relative to au...
    This article discusses the importance of tracking social media metrics to understand your social media performance and improve your strategy. Key metrics include: 1. **Engagement Rate**: The percentage of interactions with content relative to au...

    Tags: social media, analytics, statistics

    5 1
  • YouTube Settings You NEED to Know to Grow Your Channel
    Publisher: vidIQ
    2022-11-09

    YouTube Settings You NEED to Know to Grow Your Channel

    Tips for optimizing your YouTube videos including upload defaults, titles, descriptions, and hashtags. Use YouTube Studio for better results. [00:00] Don't overlook important settings when uploading to YouTube - Customize your thumbnails, titles...
    Tips for optimizing your YouTube videos including upload defaults, titles, descriptions, and hashtags. Use YouTube Studio for better results. [00:00] Don't overlook important settings when uploading to YouTube - Customize your thumbnails, titles...

    Tags: youtube, analytics

    5 1
  • Which Social Media Metrics Are Marketers Tracking? [New Research]
    Publisher: HubSpot
    2022-04-12

    Which Social Media Metrics Are Marketers Tracking? [New Research]

    New research shows that marketers are tracking social media metrics such as impressions, engagement, and web traffic from platforms like Facebook, Twitter, and Pinterest. Understanding these metrics can provide valuable insights into audience perc...
    New research shows that marketers are tracking social media metrics such as impressions, engagement, and web traffic from platforms like Facebook, Twitter, and Pinterest. Understanding these metrics can provide valuable insights into audience perc...

    Tags: social media, marketing strategy, content marketing, analytics

    5 1
  • The Misleading Metrics in Influencer Marketing
    Publisher: Campaigns & Elections
    2022-03-14

    The Misleading Metrics in Influencer Marketing

    This article discusses the misleading metrics often used in influencer marketing. While engagement, such as likes, comments, and shares, is commonly used to measure success, it may not accurately reflect a post's impact. Video views, clicks, and co...
    This article discusses the misleading metrics often used in influencer marketing. While engagement, such as likes, comments, and shares, is commonly used to measure success, it may not accurately reflect a post's impact. Video views, clicks, and co...

    Tags: analytics, politics

    5 1
  • Important Chatbot Metrics to track
    Publisher: chatbots life
    2020-06-13

    Important Chatbot Metrics to track

    This post explores 5 fundamental metrics for analyzing the value an effectiveness of your bot.  Learn how to use that information to improve your bot.
    This post explores 5 fundamental metrics for analyzing the value an effectiveness of your bot.  Learn how to use that information to improve your bot.

    Tags: analytics

    5 1
  • Social media engagement is a lousy metric
    Publisher: Schaefer Marketing Solutions: We Help Businesses {grow}
    2019-03-11

    Social media engagement is a lousy metric

    This headline may mislead you in thinking that social media engagement is not important! Learn how to measure social media engagement what to expect from it when it comes to generating leads for your business.
    This headline may mislead you in thinking that social media engagement is not important! Learn how to measure social media engagement what to expect from it when it comes to generating leads for your business.

    Tags: content marketing, analytics

    5 1
  • LinkedIn view counts explained
    Publisher: LinkedIn
    2018-10-23

    LinkedIn view counts explained

    Great post to understand the difference between video views, post views, article views and profile views. Which one counts more and why?  For example, a video needs to be viewed a minimum of 3 seconds for it to count, yet post views are counted ever...
    Great post to understand the difference between video views, post views, article views and profile views. Which one counts more and why?  For example, a video needs to be viewed a minimum of 3 seconds for it to count, yet post views are counted ever...

    Tags: content marketing, analytics

    5 1
  • What You Think You Know About the Web Is Wrong
    Publisher: Time
    2014-03-10

    What You Think You Know About the Web Is Wrong

    1. **Misconceptions About Web Metrics**: Traditional metrics like clicks and shares don't accurately measure reader engagement or content quality. There's a need to shift focus towards metrics that capture user attention and time spent on content. ...
    1. **Misconceptions About Web Metrics**: Traditional metrics like clicks and shares don't accurately measure reader engagement or content quality. There's a need to shift focus towards metrics that capture user attention and time spent on content. ...

    Tags: analytics, reading habits, attention span, study

    5 1
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