Content Marketing: Curated articles on content curation and its supported applications! We use our curation tools to power curated newsletters and conversational chatbots like the one you see on this page.
-
Publisher: HubSpot
2023-02-16What Marketers Need to Know About ChatGPT, Google's Bard, and Microsoft's Bing Chatbot
ChatGPT, Google's Bard, and Microsoft's Bing chatbot are all AI-powered tools that can provide conversational responses to search queries. ChatGPT uses natural language processing to provide original responses, but can't always discern correct from incorrect information. Bard, powered by LaMDA, provides more nuanced responses and can create dialogue with users by finding patterns in sentences. Microsoft's Bing chatbot is a search engine boosted by AI, providing more complex, chat-like responses. These tools could shift the way marketers use search engines and provide more personalized experiences for users.ChatGPT, Google's Bard, and Microsoft's Bing chatbot are all AI-powered tools that can provide conversational responses to search queries. ChatGPT uses natural language processing to provide original responses, but can't always discern correct from incorrect information. Bard, powered by LaMDA, provides more nuanced responses and can create dialogue with users by finding patterns in sentences. Microsoft's Bing chatbot is a search engine boosted by AI, providing more complex, chat-like responses. These tools could shift the way marketers use search engines and provide more personalized experiences for users.
Tags: chatgpt, comparison, bard, bing, search, content creation
-
Publisher: HubSpot
2022-04-1220 Social Media Marketing Myths to Leave Behind in 2022
This is a useful resource for understanding what to anticipate and the efficacy of certain activities regarding your social media content strategy. Learn about reach, content scheduling, advertising trends on various platforms, including Pinterest, as well as much more.This is a useful resource for understanding what to anticipate and the efficacy of certain activities regarding your social media content strategy. Learn about reach, content scheduling, advertising trends on various platforms, including Pinterest, as well as much more.
Tags: social media, marketing strategy
-
Publisher: HubSpot
2022-04-12Which Social Media Metrics Are Marketers Tracking? [New Research]
New research shows that marketers are tracking social media metrics such as impressions, engagement, and web traffic from platforms like Facebook, Twitter, and Pinterest. Understanding these metrics can provide valuable insights into audience perception and inform future paid ad spending. It's important to measure how often audiences interact with your content, as having a large following isn't helpful if they're not engaging with your brand.New research shows that marketers are tracking social media metrics such as impressions, engagement, and web traffic from platforms like Facebook, Twitter, and Pinterest. Understanding these metrics can provide valuable insights into audience perception and inform future paid ad spending. It's important to measure how often audiences interact with your content, as having a large following isn't helpful if they're not engaging with your brand.
Tags: social media, content marketing, analytics, marketing strategy
-
Publisher: Hubspot
2022-02-2215 of the Best Facebook Ad Examples That Actually Work (And Why)
To make your ads successful, you need to do a lot of homework! Be very specific on who you want to target, and your value proposition. This post offers a great overview and lots of great examples on how to set up your Facebooks ads.To make your ads successful, you need to do a lot of homework! Be very specific on who you want to target, and your value proposition. This post offers a great overview and lots of great examples on how to set up your Facebooks ads.
Tags: advertising
-
Publisher: HubSpot
2022-01-24What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns
A co-marketing partnership is when you combine forces with another firm that complements your products and services. I believe co-marketing is a necessary growth hacking strategy for small and medium enterprises. This article contains best practices for your co-marketing campaigns.A co-marketing partnership is when you combine forces with another firm that complements your products and services. I believe co-marketing is a necessary growth hacking strategy for small and medium enterprises. This article contains best practices for your co-marketing campaigns.
Tags: marketing strategy, landing pages
-
Publisher: Hubspot
2021-03-2911 Stats That Make a Case for Landing Pages
These statistics are not for chatbots, but chatbots can easily customize your landing pages by greeting your users (when arriving from emails), be aware which ad they come from, and add videos and testimonials and generate more engagement.These statistics are not for chatbots, but chatbots can easily customize your landing pages by greeting your users (when arriving from emails), be aware which ad they come from, and add videos and testimonials and generate more engagement.
Tags: statistics, landing pages
-
Publisher: Hubspot
2021-01-21What's a Conversational Landing Page & How Do You Create One?
Learn about what a conversational landing page is, why they increase conversions, and how to create one.Learn about what a conversational landing page is, why they increase conversions, and how to create one.
Tags: landing pages
-
Publisher: HubSpot
2019-08-21Why Chatbots Are the Future of Marketing: The Battle of the Bots
Chatbots might be the best thing to happen to marketing yet. This post gives you an overview of the functions of the Bots in helping users find answers quickly on any device. Learn how to create a conversational marketing strategy in the Battle of the Bots.Chatbots might be the best thing to happen to marketing yet. This post gives you an overview of the functions of the Bots in helping users find answers quickly on any device. Learn how to create a conversational marketing strategy in the Battle of the Bots.
Tags: bots
Page 1 of 1
Powered by Optimal Access