Content Marketing: Curated articles on content curation and its supported applications! We use our curation tools to power curated newsletters and conversational chatbots like the one you see on this page.
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Publisher: LinkedIn
2021-12-16In-depth LinkedIn organic marketing guide
The post discusses the use of LinkedIn for customer acquisition through organic strategies rather than paid ads. It highlights LinkedIn's advantages, such as its potential for higher B2B lead generation compared to other platforms. The playbook out...The post discusses the use of LinkedIn for customer acquisition through organic strategies rather than paid ads. It highlights LinkedIn's advantages, such as its potential for higher B2B lead generation compared to other platforms. The playbook out... -
Publisher: Hubspot
2021-12-1522 Stats that Make a Case for Using Webinars in Your Marketing Strategy
This post makes a case for webinars as a powerful tool for brand visibility, engagement, and lead generation, demonstrating their enduring relevance in the marketing landscape. **Webinar Popularity Among Marketers:** - 67% of marketers increased ...This post makes a case for webinars as a powerful tool for brand visibility, engagement, and lead generation, demonstrating their enduring relevance in the marketing landscape. **Webinar Popularity Among Marketers:** - 67% of marketers increased ... -
Publisher: InfoDesk
2021-12-13How Digital Transformation can help you overcome the challenge of information overload
The blog post discusses the increasing challenge of information overload in the digital era. It defines information overload as the difficulty in making effective decisions due to an excess of information. The post explains how this overload aff...The blog post discusses the increasing challenge of information overload in the digital era. It defines information overload as the difficulty in making effective decisions due to an excess of information. The post explains how this overload aff... -
Publisher: Marketing Arsenal -
2021-11-25SaaS SEO Quick Wins: 8 Ideas To Move Your Organic KPI Fast
This article discusses eight quick wins for improving SEO in the SaaS industry. It emphasizes the importance of proving results in the short-term to gain more resources for long-term projects. One suggestion is to test and iterate meta titles to...This article discusses eight quick wins for improving SEO in the SaaS industry. It emphasizes the importance of proving results in the short-term to gain more resources for long-term projects. One suggestion is to test and iterate meta titles to... -
Publisher: Ahrefs
2021-11-16Google’s Title Tag Rewrites and SEO Impact
Google’s recent algorithm change to rely less on title tags for generating SERP titles caused a stir in the SEO community due to its mixed results. Initially, Google claimed to use the original title tag 87% of the time, but data from Ahrefs show...Google’s recent algorithm change to rely less on title tags for generating SERP titles caused a stir in the SEO community due to its mixed results. Initially, Google claimed to use the original title tag 87% of the time, but data from Ahrefs show... -
Publisher: Muck Rack
2021-10-12Why landing the placement is just the beginning of media relations
The article from Muck Rack discusses strategies for public relations professionals to amplify the impact of their media placements. Despite the challenges in securing placements, with only 14% of journalists stating that half of their stories origi...The article from Muck Rack discusses strategies for public relations professionals to amplify the impact of their media placements. Despite the challenges in securing placements, with only 14% of journalists stating that half of their stories origi... -
Publisher: Campaign Monitor
2021-10-06Stand Out from The Crowd with a Curated Newsletter
This post explains how to create a curated email newsletter that not only serves as an efficient alternative to time-consuming content creation but also drives engagement, thought leadership, and sales. It begins by outlining the fundamentals of em...This post explains how to create a curated email newsletter that not only serves as an efficient alternative to time-consuming content creation but also drives engagement, thought leadership, and sales. It begins by outlining the fundamentals of em... -
Publisher: Medium
2021-10-04The Power of Content Curation for Healthcare Communities
This post emphasizes the importance of curating reliable and trustworthy medical information online amidst a vast sea of varying content quality. It highlights the challenge patients face in discerning credible health information from misinformati...This post emphasizes the importance of curating reliable and trustworthy medical information online amidst a vast sea of varying content quality. It highlights the challenge patients face in discerning credible health information from misinformati... -
Publisher: LinkedIn
2021-09-29Social vs. Search: 9 Differences Between Social Media and SEO
The article by Andy Crestodina contrasts social media marketing and search engine optimization (SEO) while emphasizing their unique roles in content marketing. Both are inbound marketing strategies, but they differ significantly in audience intent, c...The article by Andy Crestodina contrasts social media marketing and search engine optimization (SEO) while emphasizing their unique roles in content marketing. Both are inbound marketing strategies, but they differ significantly in audience intent, c... -
Publisher: LinkedIn
2021-09-27What types of lead magnets are most likely to get you to respond?
This post emphasizes that simply having a polished LinkedIn profile, a large network, and highly viewed posts is not sufficient for long-term success. The author highlights the importance of creating targeted “campaigns” that move prospects fro...This post emphasizes that simply having a polished LinkedIn profile, a large network, and highly viewed posts is not sufficient for long-term success. The author highlights the importance of creating targeted “campaigns” that move prospects fro... -
Publisher: Shield app
2021-08-11Why engagement is key on LinkedIn
The post emphasizes the importance of engagement on LinkedIn as a key strategy for content creators to build connections and increase visibility. It outlines several reasons why engaging with others' content is beneficial: 1. **Increased Profile Vi...The post emphasizes the importance of engagement on LinkedIn as a key strategy for content creators to build connections and increase visibility. It outlines several reasons why engaging with others' content is beneficial: 1. **Increased Profile Vi... -
Publisher: Philosophy Overdose
2021-08-04Interpretation and Understanding - Language and Beyond
Noam introduces three philosophical problems: Plato's problem, Orwell's problem, and Descartes' problem which form the basis of his philosophical understanding and endeavours in linguistics. [00:04] Plato, Orwell, and Descartes problems exploring hu...Noam introduces three philosophical problems: Plato's problem, Orwell's problem, and Descartes' problem which form the basis of his philosophical understanding and endeavours in linguistics. [00:04] Plato, Orwell, and Descartes problems exploring hu... -
Publisher: Hubspot
2021-03-2911 Stats That Make a Case for Landing Pages
A landing page is a dedicated website page that aims to convert visitors into leads by offering something of interest in exchange for contact information. These ten stats will help you focus on what matters. For example you will learn that the aver...A landing page is a dedicated website page that aims to convert visitors into leads by offering something of interest in exchange for contact information. These ten stats will help you focus on what matters. For example you will learn that the aver... -
Publisher: every.to
2021-03-08When Content Becomes Your King
This article explores the journey of Matt D’Avella, a documentary filmmaker and YouTuber with 3 million subscribers, focusing on minimalism, habits, and productivity. Matt's experience offers valuable insights into maintaining a successful YouTub...This article explores the journey of Matt D’Avella, a documentary filmmaker and YouTuber with 3 million subscribers, focusing on minimalism, habits, and productivity. Matt's experience offers valuable insights into maintaining a successful YouTub... -
Publisher: Medium
2021-03-08Keyword search is DEAD; Semantic Search is Smart
Semantic search aims to enhance the accuracy and relevance of search results by understanding the searcher's intent and the contextual meaning of terms. Unlike traditional keyword searches that rely solely on specific words or phrases mentioned in...Semantic search aims to enhance the accuracy and relevance of search results by understanding the searcher's intent and the contextual meaning of terms. Unlike traditional keyword searches that rely solely on specific words or phrases mentioned in... -
Publisher: DKB
2021-02-28To Organize The World's Information
This post discusses the evolution and importance of organizing information throughout history, highlighting different metaphors for information organization on the internet. The key points include: 1. **Historical Context**: The post begins wit...This post discusses the evolution and importance of organizing information throughout history, highlighting different metaphors for information organization on the internet. The key points include: 1. **Historical Context**: The post begins wit... -
Publisher: Techopedia.com
2020-07-22Debunking the Top 10 Artificial Intelligence Myths
The post aims to debunk common myths about Artificial Intelligence (AI), providing a clearer understanding of what AI, Machine Learning (ML), and Deep Learning (DL) actually entail. 1. AI vs. Robotics: AI and robotics are distinct fields. AI refers...The post aims to debunk common myths about Artificial Intelligence (AI), providing a clearer understanding of what AI, Machine Learning (ML), and Deep Learning (DL) actually entail. 1. AI vs. Robotics: AI and robotics are distinct fields. AI refers... -
Publisher: CrowdTamers
2020-07-09Fix your broken funnels!
If you want to know how many people you need to target and what you need to do in order to grow your sales, read on. Learn how many people you'll need to reach out to and what kinds of marketing activities you'll have to perform in order for your fun...If you want to know how many people you need to target and what you need to do in order to grow your sales, read on. Learn how many people you'll need to reach out to and what kinds of marketing activities you'll have to perform in order for your fun... -
Publisher: Ingeniux
2020-05-27Structured Content: The Key to Successful Chatbots and AI
Successfully integrating chatbots into digital experiences hinges on a well-structured content strategy and an understanding of how chatbots can enhance user interactions. The excitement surrounding chatbots is well-founded, given their potential ...Successfully integrating chatbots into digital experiences hinges on a well-structured content strategy and an understanding of how chatbots can enhance user interactions. The excitement surrounding chatbots is well-founded, given their potential ... -
Publisher: The Daily Egg
2020-05-149 Essentials of a High Converting Landing Page
Creating an effective landing page requires understanding its purpose and key elements. The main goal of a landing page is to increase conversion rates, whether it's for a specific campaign, product, or promotion. Key benefits include improved S...Creating an effective landing page requires understanding its purpose and key elements. The main goal of a landing page is to increase conversion rates, whether it's for a specific campaign, product, or promotion. Key benefits include improved S... -
Publisher: Backlinko
2020-04-28We Analyzed 11.8 Million Google Search Results. Here’s What We Learned About SEO
The analysis of 11.8 million Google search results revealed several factors that correlate with first-page search engine rankings. Key findings include: 1. **Domain Authority Matters**: Sites with higher overall link authority, as measured by Ahref...The analysis of 11.8 million Google search results revealed several factors that correlate with first-page search engine rankings. Key findings include: 1. **Domain Authority Matters**: Sites with higher overall link authority, as measured by Ahref... -
Publisher: instapage
2019-12-26Everything You Need to Know About Content Curation
The article discusses the importance and benefits of content curation in content marketing. It clarifies what content curation is and isn’t, emphasizing that it involves human effort to find, organize, annotate, and share relevant content for a ...The article discusses the importance and benefits of content curation in content marketing. It clarifies what content curation is and isn’t, emphasizing that it involves human effort to find, organize, annotate, and share relevant content for a ... -
Publisher: Lex Clips
2019-11-25Can Machines Think
(00:00:00.030) This is a Q&A excerpt on the topic of artificial intelligence from a lecture by Richard Fineman from September 26 1985. The audience question is, do you think there will ever be a machine that will think like human beings and be more i...(00:00:00.030) This is a Q&A excerpt on the topic of artificial intelligence from a lecture by Richard Fineman from September 26 1985. The audience question is, do you think there will ever be a machine that will think like human beings and be more i... -
Publisher: KMWorld
2019-11-04Seven steps for formulating a knowledge curation plan from KMWorld 2019
Knowledge curation is essential for making knowledge accessible and useful to a broad audience. This is an outline of a workshop that can be useful to study for best practices in curation. This workshop covered the three main pillars of knowledge c...Knowledge curation is essential for making knowledge accessible and useful to a broad audience. This is an outline of a workshop that can be useful to study for best practices in curation. This workshop covered the three main pillars of knowledge c... -
Publisher: YouTube
2019-08-19How to Increase SEO of a Website Using Embedded Video
This video by West McDowell, a web strategist for the deep end, outlines how embedding videos on your website can significantly enhance your SEO and boost your search visibility. McDowell explains that videos not only make a more personal connecti...This video by West McDowell, a web strategist for the deep end, outlines how embedding videos on your website can significantly enhance your SEO and boost your search visibility. McDowell explains that videos not only make a more personal connecti... -
Publisher: Schaefer Marketing Solutions: We Help Businesses {grow}
2019-03-11Why Engagement Doesn’t Always Lead to Sales
The post reflects on a surprising pattern: while social media engagement is high, most of the author’s paying clients have never engaged with their content online. Despite 10 years of consistent content creation and a highly engaged community, 95...The post reflects on a surprising pattern: while social media engagement is high, most of the author’s paying clients have never engaged with their content online. Despite 10 years of consistent content creation and a highly engaged community, 95... -
Publisher: The Guardian
2018-11-22Trump-Russia is too complex to report. We must turn to curatorial journalism
The text addresses the challenge of effectively reporting on the Trump-Russia investigation, which it characterizes as an extraordinarily complex and multifaceted story. The sheer volume and variety of information available across numerous sources ...The text addresses the challenge of effectively reporting on the Trump-Russia investigation, which it characterizes as an extraordinarily complex and multifaceted story. The sheer volume and variety of information available across numerous sources ... -
Publisher: Medium
2018-10-24I Change My Task Management System More Often Than My Oil in My Car
The author discusses their frequent changes to their task management system, which they update every 4–6 months. Despite not liking the constant changes, the author has gained insights from experimenting with various systems. Three Essential Funct...The author discusses their frequent changes to their task management system, which they update every 4–6 months. Despite not liking the constant changes, the author has gained insights from experimenting with various systems. Three Essential Funct... -
Publisher: LinkedIn
2018-10-23LinkedIn view counts explained
John Espirian's analysis on LinkedIn view counts distinguishes between various forms of engagement: impressions, views, post views, article views, video views, and profile views. He explains that while post views can be misleading as they count ins...John Espirian's analysis on LinkedIn view counts distinguishes between various forms of engagement: impressions, views, post views, article views, video views, and profile views. He explains that while post views can be misleading as they count ins... -
Publisher: IntranetBlog
2017-08-09Google Employees demanding curated portals to improve findability of information
The blog post on Google's Intranet blog discusses how Google manages content curation on its intranet and the overall importance of this process in the digital workplace. Key takeaways from the post include: 1. **Content Curation in the Digital W...The blog post on Google's Intranet blog discusses how Google manages content curation on its intranet and the overall importance of this process in the digital workplace. Key takeaways from the post include: 1. **Content Curation in the Digital W... -
Publisher: Medium
2017-05-31The business models behind popular email newsletters
The post examines the rise of email newsletters, exploring why they have become popular and questioning the business models behind them. Here are the key takeaways: 1. Reason for the Popularity of Email: Despite the declaration of its demise, email...The post examines the rise of email newsletters, exploring why they have become popular and questioning the business models behind them. Here are the key takeaways: 1. Reason for the Popularity of Email: Despite the declaration of its demise, email... -
Publisher: Content Marketing Institute
2017-05-25Content Library: Manage It Like a Librarian
The article emphasizes the value of librarian methodologies in managing content libraries, particularly for marketers. Librarians' expertise in organizing and making content findable is crucial for handling the vast amounts of content produced by co...The article emphasizes the value of librarian methodologies in managing content libraries, particularly for marketers. Librarians' expertise in organizing and making content findable is crucial for handling the vast amounts of content produced by co... -
Publisher: Anders Pink
2017-05-03How Successful Sales Teams Are Using Content Curation
This post by Boyan Stoykovski, a freelance reporter and writer, discusses the importance of content curation in sales and marketing. The article outlines the benefits and strategies of using curated content in sales processes. Key Points: 1. Def...This post by Boyan Stoykovski, a freelance reporter and writer, discusses the importance of content curation in sales and marketing. The article outlines the benefits and strategies of using curated content in sales processes. Key Points: 1. Def... -
Publisher: Chatbots Magazine
2017-04-08ChatBots reduce customer service costs by 30%
Chatbots offer measurable advantages to customer support. Customers don't like to wait and providing quick and direct answers to client needs will help you retain and grow your customer base. Chatbots eliminate wait time and save you 30% on support c...Chatbots offer measurable advantages to customer support. Customers don't like to wait and providing quick and direct answers to client needs will help you retain and grow your customer base. Chatbots eliminate wait time and save you 30% on support c... -
Publisher: YouTube
2017-03-23Language Diversity and the Rational Martian Perspective
Noam discusses the idea that there is only one human language and how diversity in languages is superficial. [00:03] One human language as a concept of unity - Diversity of languages in the world and historical influences - Embracing diversity whi...Noam discusses the idea that there is only one human language and how diversity in languages is superficial. [00:03] One human language as a concept of unity - Diversity of languages in the world and historical influences - Embracing diversity whi... -
Publisher: Medium
2016-06-29Overabundance of Disorganized and Unverified Information (search is broken)
The article by Robin Good discusses the critical role of search in our digital society and the potential limitations and biases of relying heavily on algorithm-driven platforms like Google. It emphasizes the need for more human-curated, expert-dri...The article by Robin Good discusses the critical role of search in our digital society and the potential limitations and biases of relying heavily on algorithm-driven platforms like Google. It emphasizes the need for more human-curated, expert-dri... -
Publisher: Medium
2016-06-10Why To Curate Information?
The post delves into the importance and impact of information curation in the digital age. It emphasizes that curation is not just about collecting information but about adding value, context, and perspective to make it more meaningful and accessi...The post delves into the importance and impact of information curation in the digital age. It emphasizes that curation is not just about collecting information but about adding value, context, and perspective to make it more meaningful and accessi... -
Publisher: Social Media Examiner
2016-05-31How to Help Your Staff to Curate Content
To incorporate content curation into your social media strategy, you need a defined process. Curating and sharing content individually is productive, but the benefits amplify when conducted as a team. This post provides a comprehensive guide to est...To incorporate content curation into your social media strategy, you need a defined process. Curating and sharing content individually is productive, but the benefits amplify when conducted as a team. This post provides a comprehensive guide to est... -
Publisher: Marketing Land
2016-02-187 Billion People, One Story: The Power of Content Curation
The article discusses the importance of content curation in marketing, drawing parallels between marketers and DJs. It emphasizes how marketers, like DJs who mix different music pieces, can curate content from various sources to create something n...The article discusses the importance of content curation in marketing, drawing parallels between marketers and DJs. It emphasizes how marketers, like DJs who mix different music pieces, can curate content from various sources to create something n... -
Publisher: Martech
2016-02-08Content Creation Swipe Files: Inspiration, Tools & Organization
The article addresses the common issue of writer's block and provides a solution through the use of a "swipe file." A swipe file is a collection of ideas, topics, titles, images, and inspiration that content marketers can pull from to overcome cre...The article addresses the common issue of writer's block and provides a solution through the use of a "swipe file." A swipe file is a collection of ideas, topics, titles, images, and inspiration that content marketers can pull from to overcome cre... -
Publisher: YouTube
2015-03-30What is the Turing Test
(00:02) the Turing test created by pioneering computer scientist Alan Turing comes up a lot in sci-fi culture and discussions about intelligent robots but what exactly is the Turing test and what does it mean if a computer passes it Alan cheering f...(00:02) the Turing test created by pioneering computer scientist Alan Turing comes up a lot in sci-fi culture and discussions about intelligent robots but what exactly is the Turing test and what does it mean if a computer passes it Alan cheering f... -
Publisher: International Business Times
2015-03-11How Algorithms Subtly Control What We Read, Hear, Watch And (Ultimately) Think
This post explores how Curated content libraries are an effective strategy for B2B businesses to drive inbound traffic and empower salespeople. This approach involves creating a comprehensive content library with assets that address common question...This post explores how Curated content libraries are an effective strategy for B2B businesses to drive inbound traffic and empower salespeople. This approach involves creating a comprehensive content library with assets that address common question...
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